A-Sung Hong


A-Sung Hong is an MRM student in the Strategic Management department. His research interests lie in the fields of strategy and sociology, using social network analysis and computational methods.

He earned his MA and BA in Sociology at Yonsei University in South Korea, where he published several articles and book chapters in the areas of organizational theory, social psychology, and cultural anthropology. He is currently revising articles on social networks and technological innovation. On a personal level, A-Sung Hong hopes his research can contribute towards our world becoming a better place.

When he is not busy with research, he enjoy seeking out and evaluating any new noodle restaurants, training for 10 km runs, and listening to the Fresh Air of NPR. In the evening, you can often find him running around IESE in Barcelona.

A-Sung Hong

MRM student

Academic Area

Strategic Management


Prof. Massimo Maoret


• MA in Sociology (Yonsei University, Republic of Korea)
• BA in Economics, BA in Sociology (Yonsei University, Republic of Korea)

Research Interests

Social Networks, Computational Social Science

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